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Steven Ganster

Executive Partner, Asia Business Strategy & Execution

Steve Ganster is Managing Director of Technomic Asia, based in Shanghai, a wholly owned subsidiary of Tompkins International. He has over 28 years in international market strategy and operational consulting, primarily in Asia. He has assisted over 200 multinational firms in their assessment of opportunities in Asia and their resultant business strategy development. Mr. Ganster has broad industry experience including automotive, building materials, FMCG, chemicals, healthcare, packaging, retail, distribution and many other industrial and commercial sectors. From bases in Singapore and Shanghai, he has worked in China and supervised Technomic’s office in Shanghai for over 18 years. Mr. Ganster’s expertise is focused on helping companies develop growth initiatives to profitably expand their operations through local business development and sourcing, either through organic strategies or acquisitions/alliances. He specializes in providing total solutions support to assist senior executives at SMEs to address opportunities and threats emerging from Asia. He is author of the recently published book, "The China Ready Company" which provides a well-developed process to assist SME management to practically address the China market. Steve is a frequent speaker on China related topics. He has appeared on CNBC and other media and publishes numerous articles on China business covering acquisition, strategy and supply chain issues.

Prior to joining Technomic in 1978, he worked for Sullair Corporation, a division of Sundstrand, in international marketing and sales. Mr. Ganster has an MBA from the Thunderbird, the Garvin School of International Management in Arizona.

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